{"product_id":"ashwagandha-withania-450-mg-90-veggie-caps-now-foods","title":"Ashwagandha, Withania, 450 mg, 90 Veggie Caps, Now Foods","description":"\u003cp\u003e\u003cstrong\u003eA standardised Ashwagandha root extract delivering a guaranteed minimum 2.5% withanolides per capsule — the key bioactive compounds behind Ashwagandha's adaptogenic, stress-relieving, and immune-supporting effects.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAshwagandha (Withania somnifera) is one of Ayurveda's most revered herbs — used for thousands of years as a general tonic and adaptogen to help the body adapt to stress and support overall vitality. What sets NOW's formula apart is standardisation: each 450 mg capsule is guaranteed to contain a minimum of 2.5% total withanolides (11 mg per capsule). Withanolides are the primary bioactive compounds responsible for Ashwagandha's adaptogenic activity, and standardisation ensures you're getting a consistent, potent dose every time — not just raw herb powder of variable potency. Vegan, GMP Quality Assured, and from NOW Foods — trusted since 1968.\u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eAdaptogenic — helps the body adapt to physical and mental stress\u003c\/li\u003e\n\u003cli\u003eStandardised to minimum 2.5% total withanolides — guaranteed potency\u003c\/li\u003e\n\u003cli\u003e11 mg withanolides per capsule for consistent, reliable dosing\u003c\/li\u003e\n\u003cli\u003eSupports healthy immune system function\u003c\/li\u003e\n\u003cli\u003ePromotes calm, resilience, and general vitality\u003c\/li\u003e\n\u003cli\u003e450 mg per capsule — take 1 capsule 2–3 times daily (900–1,350 mg\/day)\u003c\/li\u003e\n\u003cli\u003e90 veggie capsules — 30–45 day supply\u003c\/li\u003e\n\u003cli\u003eVegetarian and vegan friendly\u003c\/li\u003e\n\u003cli\u003eGMP Quality Assured — from NOW Foods, family owned since 1968\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eFormula Highlights\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAshwagandha Extract (Withania somnifera) Root — 450 mg per capsule\u003c\/strong\u003e — Standardised to a minimum of 2.5% total withanolides, delivering at least 11 mg of withanolides per capsule. Withanolides are steroidal lactones unique to Ashwagandha that modulate the body's stress response, support healthy cortisol levels, and contribute to the herb's immune-modulating and rejuvenating effects. Standardisation ensures consistent potency batch to batch — unlike non-standardised root powders where withanolide content can vary significantly\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eSupplement Facts\u003c\/h5\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003eSupplement Facts\u003c\/th\u003e\n\u003cth\u003eAmount Per Serving\u003c\/th\u003e\n\u003cth\u003e% Daily Value\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd colspan=\"3\"\u003e\n\u003cstrong\u003eServing Size:\u003c\/strong\u003e 1 Veg Capsule  |  \u003cstrong\u003eServings Per Container:\u003c\/strong\u003e 90\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAshwagandha Extract (Withania somnifera) Root\u003cbr\u003e\u003csmall\u003e(Standardised to min. 2.5% Total Withanolides — 11 mg)\u003c\/small\u003e\n\u003c\/td\u003e\n\u003ctd\u003e450 mg\u003c\/td\u003e\n\u003ctd\u003e**\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd colspan=\"3\"\u003e\u003csmall\u003e**Daily Value not established.\u003c\/small\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch5\u003eSuggested Use\u003c\/h5\u003e\n\u003cp\u003eTake 1 capsule 2 to 3 times daily as a dietary supplement. For best results, take consistently over several weeks as part of a daily wellness routine.\u003c\/p\u003e\n\u003ch5\u003eOther Ingredients\u003c\/h5\u003e\n\u003cp\u003eCellulose (capsule), rice flour, magnesium stearate (vegetable source).\u003c\/p\u003e\n\u003cp\u003eNot manufactured with yeast, wheat, gluten, soy, milk, egg, fish, shellfish, or tree nut ingredients. Produced in a GMP facility that processes other ingredients containing these allergens. Do not eat freshness packet — keep in bottle. Store in a cool, dry place after opening. Keep out of reach of children.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCautions:\u003c\/strong\u003e For adults only. Consult your healthcare professional if pregnant or breastfeeding, taking medication, or if you have a medical condition.\u003c\/p\u003e\n\u003cp\u003eNOW Foods has been a trusted name in natural health supplements since 1968. Family owned and independently operated, they're committed to making high-quality, affordable supplements that are GMP certified and rigorously tested. Their standardised Ashwagandha extract is a reliable, well-dosed choice for anyone serious about adaptogenic support.\u003c\/p\u003e","brand":"NOW Foods","offers":[{"title":"Default Title","offer_id":42761982509122,"sku":"NFAW","price":39.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0654\/4320\/1090\/files\/Ashwagandha_now.png?v=1779597155","url":"https:\/\/www.superfoodsnz.co.nz\/products\/ashwagandha-withania-450-mg-90-veggie-caps-now-foods","provider":"Superfoods NZ","version":"1.0","type":"link"}